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360 Integrated Digital Marketing Series

November 16, 2018 @ 9:00 am - November 30, 2018 @ 4:00 pm
Rutgers SBDC, 25 James Street
Newark, NJ 07102 United States

This series of courses is geared for small business owners who are looking to implement, measurable digital marketing strategies. The learning objectives include: Understanding your product value to the customer Understanding your customer’s buying decision process by implementing effective lead generation; Engagement tactics, the Buyer/Customer Journey & Personas (TOFU,MOFU, BOFU); Creating a marketing campaign dashboard […]

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