Email Marketing & Marketing Automation Workshop

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17 November Saturday @ 11:00 am - 04:00 pm

Email Marketing & Marketing Automation Workshop




Berkeley College

  • 12 East 41st Street, Room B202
    New York, NY 10017 United States
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With so many other ways to reach customers in 2018, many business owners are left wondering whether investing in email marketing is even worth it anymore. Yes, it is! In fact, it is one of the best and most profitable ways to reach your customers and prospects, if done the right way.

This workshop will provide you with best practices to get great results out of email marketing and help you understand the power of marketing automation.

This workshop will cover the following:

  • Overview of the various kinds of email marketing and which kind is right for your business
    Choosing the right software
  • Comprehensive breakdown of the structure of an email marketing campaign
  • Understand how your audience digests your emails and optimize your messages to meet audience expectations
  • What marketing automation is and how you can leverage it to save time, collect informative data, nurture your list and convert readers into customers
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